18/06/2026
Fashion is the UK's biggest e-commerce category accounting for 29% of all online revenue. But cart abandonment still sits at nearly 70%.
A big chunk of that is fulfilment anxiety.
Slow delivery estimates and unclear returns push shoppers away at the final hurdle.
AMCO works with fashion and apparel brands to tighten the fulfilment loop. That means accurate inventory management, fast despatch, and returns handling that keeps customers coming back.
In fashion, the experience after the click matters just as much as the campaign that drove it.