04/22/2026
Meet the Owner – SwiftLux
Hi, I’m Carson, founder of SwiftLux.
I studied at Oakland University and Western Michigan University, and I’m currently finishing my MBA at Oakland with a focus on business and finance. My background in hospitality and business is what shaped how I run SwiftLux, with a strong focus on professionalism, efficiency, and a high level of service.
I’m very hands-on with every booking and pay close attention to detail. I personally coordinate timing, routes, and vehicle presentation to make sure everything runs smoothly. I take pride in getting the small things right and making the experience feel easy for my clients.
Before starting SwiftLux, I worked in professional driving environments, including projects with General Motors on the Hummer EV, Silverado ZR2, and Cadillac Celestiq. I also come from a fine dining background, where service and timing matter, and I’ve completed EVOC training with a strong focus on safety and control.
SwiftLux was built to provide a higher standard of service. Whether it’s a wedding, prom, or private event, my goal is to make every ride smooth, reliable, and stress free.
I appreciate everyone who continues to support and trust SwiftLux.